Dr. Manisha Gupta

Dr. Manisha Gupta is currently working as Assistant Professor at Shri Ramswaroop Memorial College of Engineering & Management, Lucknow, affiliated to APJAKTU. She has done PhD (Management) and MBA (Marketing & Finance). She has 7 years of teaching and industry experience. She has taught diverse set of subjects like Marketing Management, Digital Marketing & E-Commerce, B2B & Services marketing, Marketing Analytics, Social Media & Web Analytics, Consumer Behavior & Marketing Communication, Sales & Retail Management and Business Communication. She has published 2 research papers in International journals and 1 research paper in National journal. She has successfully completed FDP on Human Values organized by AICTE. She has completed with merit BEC(Business English Certificate) from University of Cambridge. She has participated in various FDP’s and workshops on business management. She has imparted training sessions to employees in various organizations on “Effective Business Communication Skills.”